CNBC TO BECOME PRO-GOLD?

During the 1990s, CNBC's daytime ratings surpassed those of CNN. Go to any health club in 1999, and those running on the treadmill were glued to CNBC. Fast forward to 2002-04 and we saw what happened once Americans realized that the bull market of the late-90s was collapsing. CNBC's ratings plunged and the network unsuccessfully tried to come up with new programs to attract or retain viewers. The graveyard of CNBC television programs includes classics such as 'Open Exchange', 'Dennis Miller', 'Checkpoint CNBC', 'McEnroe', 'Bullseye' and many others.

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